After a 26-Year Regulatory Nap, FINRA Discovers Firm's WSPs Are Inadequate

January 8, 2024

A 2024 FINRA regulatory settlement asserts that FINRA only first discovered a member firm's violations in a 2021 cycle examination. Apparently, the firm's written supervisory procedures were inadequate from its 1998 approval as a member all the way up  to 2021. Or so that's the logical inference. If each FINRA member firm is supposedly examined about every four or so years, shouldn't the self-regulatory-organization have looked at the member's WSPs something like at least six times over the 24-year span set out above? Doesn't FINRA bear some of the liability for not timely bringing any deficiencies to its member's attention? Not surprisingly, none of this made its way into the AWC settlement document.

2024 FINRA AWC
 
For the purpose of proposing a settlement of rule violations alleged by the Financial Industry Regulatory Authority ("FINRA"), without admitting or denying the findings, prior to a regulatory hearing, and without an adjudication of any issue, MMA Securities LLC submitted a Letter of Acceptance, Waiver and Consent ("AWC"), which FINRA accepted.
In the Matter of MMA Securities LLC, Respondent (FINRA AWC 2021069373501 / January 5, 2024)
https://www.finra.org/sites/default/files/fda_documents/2021069373501
%20MMA%20Securities%20LLC%20CRD%2044254%20AWC
%20vr.pdf
 
Outside Business Activities ("OBA") Supervision
 
The AWC asserts that MMA Securities LLC has been a FINRA member firm since 1998 with 178 registered representatives at 36 branches. As alleged in part in the AWC [Ed: footnotes omitted]:
 
MMA's supervisory system was not reasonably designed to achieve compliance with its obligations under FINRA Rule 3270.01. The firm's WSPs required the firm to review disclosed OBAs to ensure that they did not compete with the firm's business, use firm resources, or present a potential conflict of interest. However, the firm had no written procedures requiring it to evaluate whether OBAs should be characterized as outside securities activities subject to the requirements of FINRA Rule 3280. The firm also lacked written procedures requiring its review and evaluation of disclosed OBAs to be documented.
 
During the relevant period, MMA approved at least 37 OBAs without evaluating and documenting its evaluation of whether (i) they would interfere with or otherwise compromise the registered person's responsibilities to the firm or the firm's customers, or be viewed as part of MMA's business; (ii) they should be restricted or prohibited; and (iii) they should be treated as outside securities activities, with any transactions recorded on the firm's books and records as required by FINRA Rule 3280.
 
Therefore, MMA violated FINRA Rules 3110, 3270.01, and 2010.
 
In accordance with the terms of the AWC, FINRA imposed upon MMA Securities LLC a Censure, $30,000 fine and an undertaking to certify compliance with the cited items.
 
Bill Singer's Comment
 
If you visit FINRA Rule 3270: Outside Business Activities of Registered Persons at https://www.finra.org/rules-guidance/rulebooks/finra-rules/3270, you will note that the OBA Rule was first adopted in 1988, which is 36 years ago -- and which is a date that preceded FINRA's 1998 approval of MMA as a member by a decade. Moreover, as FINRA notes at the end of its published Rule 3270, said rule was amended in 2010 and in 2015, as in 14 years ago and nine years ago respectively.
 
How did MMA run afoul of FINRA Rules 3270 and 3110? 
 
According to the 2024 AWC: "This matter originated from FINRA's 2021 cycle examination of MMA." at Page 2 of the AWC. So . . . as a result of FINRA getting around to examining MMA in 2021, FINRA's examiners discovered that:
 
From January 2018 to the present, MMA failed to establish, maintain, and enforce a supervisory system, including written supervisory procedures, reasonably designed to achieve compliance with rules governing outside business activities (OBAs). During this period, the firm failed to evaluate and document its evaluation of OBAs disclosed by its registered representatives as required by FINRA Rule 3270.01. . . .
 
from the "Overview" portion of the AWC.
 
In 2021, FINRA "discovered" that one of its member firms had not been properly evaluating its registered representatives' OBA since January 2018; and, pointedly, the member firm had "failed to establish, maintain, and enforce a supervisory system. . ." 
 
FINRA approved MMA as a member firm in 1998 -- that's 26 years ago, as in over a quarter of a century. The 2024 AWC cites MMA for not having a supervisory system reasonably designed to assure compliance with FINRA's OBA Rule (Rule 3270); and, further, cites the firm for not having written procedures to evaluate whether OBAs may have crossed over into Private Securities Transactions (Rule 3280). Okay, fine, let's all agree that since MMA signed off on the 2024 FINRA AWC that everything alleged by the regulator is correct -- or, to be more accurate, that the member firm "accepts and consents to the following findings by FINRA without admitting or denying them. . ." at Page 1 of the AWC.
 
Except . . . when did FINRA discover the underlying misconduct?
 
According to the AWC, as a result of a 2021 examination. How long had MMA engaged in those three regulatory miscues? At least since January 2018. The OBA Rule has been on FINRA's rulebook since 1988. Let's set out some relevant bullet-points:

  • FINRA only first approved MMA as a new member firm in 1998 -- ten years after the OBA Rule was promulgated; and those same ten years covered the period when FINRA's Supervision Rule 3110 also was in force.

  • In 1998, when FINRA approved MMA as a new member, that approval was supposed to be predicated upon any new firm demonstrating that it had implemented a reasonable supervisory system repleted with a set of Written Supervisory Procedures (the "WSPs"), which were supposedly submitted to FINRA and approved as a condition precedent to final membership approval.

  • In 1998, MMA's WSPs should have addressed the firms oversight of both OBA and PST -- that would have been a prerequisite to obtaining new-member approval.  Only in 2021, however, did FINRA discover that MMA "had no written procedures requiring it to evaluate whether OBAs should be characterized as outside securities activities subject to the requirements of FINRA Rule 3280. The firm also lacked written procedures requiring its review and evaluation of disclosed OBAs to be documented"?
At what point in the continuum set out below from 1998 to 2021 did MMA's WSPs suddenly transform from having been "reasonably designed" to obtain FINRA's approval for new membership into a non-compliant document that rose to the level of a regulatory violation:
 
1998, 1999, 2000, 2001, 2002, 2003, 2004, 2005, 2006, 2007, 2008, 2009, 2010, 2011, 2012, 2013, 2014, 2015, 2016, 2017, 2018, 2019, 2020, 2021
 
Yeah, I know, it doesn't look that good for FINRA when I set all the years out in a string like that. That's why I do it. It's important to literally see what we're talking about!
 
There are two separate issues for us to consider and weigh: 
 
First, the AWC says that FINRA only first discovered MMA's violations in a 2021 cycle examination. Assuming that we take the AWC's allegations literally (which we should), how the hell were MMA's WSPs inadequate from 1998 to 2021 without FINRA's examination staff noticing? After all, if each FINRA member firm is supposedly examined about every four or so years, shouldn't the self-regulatory-organization looked at the member's WSPs something like at least six times over the 24-year span set out above?
 
Second, assuming that MMA's WSPs didn't suddenly become inadequate in 2021, doesn't FINRA bear some of the liability for not timely bringing any deficiencies to its member's attention over a quarter of a century?
 
I don't like this 2024 AWC because it smacks of piling on amid the references to the failed overesight of OBA and PST, and then the lack of written procedures, and then the lack of a supervisory system. That the firm failed to implement a robust in-house compliance system and failed to satisfy FINRA's OBA Rule seems demonstrated by FINRA's allegations. To that extent, impose a fine, On the other hand, what the hell is with the whole WSPs and supervisory-system crap? Frankly, given the time span at issue, it seems that FINRA failed to do its job as a diligent regulator, and, as such, failed to alert one of its nearly 3,000 member firms that a critical compliance document was inadequate.
 
In truth, the WSPs are garbage regulation and garbage compliance. They are documents that are often purchased from a vendor, who largely cuts and pastes the name of the firm and its specific supervisors into blank fields -- and that same vendor removes inapplicable business lines and fine tunes applicable sections. In truth, few, if any, human beings at most FINRA member firms have written their firms' WSPs, and few of those sentient beings have any sense of everything that is in that compendium. A firm's WSPs are a computer-generated document that you pay for in order to satisfy a requirement to have such a document. In practice, it has all the effectiveness of the small print disclosures that appear on your television screen for a few seconds. No one really reads them. Few folks understand them. And, when all is said and done, it's cover-your-ass compliance that prompts gotcha regulation.
 

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